Hyundai

2012 Formula Drift Season Preview

By Tom Anderson on Sat, 03/24/2012 - 04:00
MotorsportsChevroletDaijiro YoshiharaDriftingFordFormula DRIFTHyundaiNissanRhys MillenScion

Daijiro Yoshihara Nissan 240SX

 

With the opening round of the 2012 Formula Drift season just over a fortnight (That’s a fancy way of saying “two weeks”; who says we aren’t an educational website?) away on the streets of Long Beach, California, the excitement in the Sub5Zero editorial bunker is starting to build. Formula Drift’s ninth full season (The sport first arrived stateside as a one-off exhibition at Irwindale Speedway in 2003 followed by the debut Formula Drift event at Road Atlanta the following spring.) promises to be one for the ages, with an eclectic mix of cars, drivers and venues on tap. We’ll analyze the prospects for the 2012 Formula Drift calendar in due course, but first, let’s take a quick look back at 2011.

 

Just like this year’s, last year’s championship chase opened on the streets of Long Beach. Justin Pawlak came out on top in his Falken Tires Ford Mustang. Daijiro Yoshihara then took top honors at Road Atlanta for the second year in a row in his Falken Tires/Discount Tire Nissan S13. Pawlak was on top of the podium again at the end of round three in Palm Beach, while Hankook Tire Chevrolet Camaro driver Conrad Grunewald outlasted the competition to take top honors at the treacherous Wall Speedway in New Jersey. Yoshihara took his second win of the year at round five in Washington State, while Rhys Millen was victorious at Las Vegas, two years after he failed to qualify in the Red Bull Hyundai Genesis Coupe’s debut.

 

VIDEO: Hyundai Serves Up Smorgasbord of 2012 Super Bowl Ads

By Ari Cox on Mon, 01/30/2012 - 20:19
Auto NewsHyundaiKoreanSponsoredSuper Bowl

Hyundai Super Bowl 2012 Ad

 

Hyundai has been on a tear this last couple years and is continuing on its quest to push around the big boys. This year the Korean juggernaut plans to debut no less than 5 game-day advertisements for the 2012 Super Bowl including the ones featured here. Many of the clips center around American themes, including the Fourth of July, and are a direct shot across the bow to domestic car companies. One of our favorites shows a collective "Rocky" consciousness infecting a Hyundai factory which bursts into a full blown performance of  "Gonna Fly Now." And the new 2012 Hyundai Veloster Turbo and the Genesis Coupe R Spec get their time in the spotlight as well. Check out the fun fest after the jump...

 

Top 10 Hottest Cars at the 2012 Detroit Auto Show

By Tom Anderson on Tue, 01/10/2012 - 21:07
Auto NewsAcuraBentleyCadillacChevroletDetroit Auto ShowFordHyundaiLexusListsPorscheScionTop 10 Lists

Top 10 Hottest Cars at the 2012 Detroit Auto Show title

 

The automotive world has made its annual convergence on Motown in the form of the 2012 North American International Auto Show in Detroit. And as has been the case with many recent major auto shows, the lineup of production and concept vehicle debuts is an ecclectic mix of technologically-advanced green machines and high horsepower (albeit increasingly responsible) speedmongers.
 
So which of these shiny new driving devices are the ones that can't be missed? Click on through to see our 10 favorites.
 

The Top 20 Vehicles of the 2011 SEMA Show

By Tom Anderson on Fri, 11/04/2011 - 10:01
ListsCadillacChevroletDodgeFeature ArticleFerrariFordHondaHyundaiJeepKiaLexusMazdaScionSEMA ShowTop 20Toyota

Top 20 Vehicles SEMA 2011 Title

Hard to believe it’s already November again, and you know what that means: The automotive aftermarket’s highest of high holy days – the SEMA Show in Las Vegas – are under way. While plenty of companies are content with hawking their wares a la carte, the best way to draw attention to your booth (aside from populating it with clothing-deficient members of the fairer sex) is to park a killer ride or three in it.

And if you ask us, the score of rides listed after the jump are especially killer.

 

The Top 10 Car Commercials of Super Bowl XLV [w/VIDEOS]

By Tom Anderson on Mon, 02/07/2011 - 07:10
AdvertisingListsAudiBMWCar CommercialsChevroletChryslerHyundaiKiaMercedes-BenzSuper BowlTop 10 ListsVolkswagen

Top 10 Super Bowl XLV Car Ads

 

With the Cheeseheads’ victory hangovers a fading memory and the legions of Steeler Nation having uttered their last “Wait ‘til next year,” attention now turns to another battle: the battle for this year’s most memorable automotive Super Bowl commercial. As promised, we’ve gone through and analyzed the spots from each of the car companies who fronted the millions to make their voices heard. Here are our 10 faves.

 

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